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SEO vs PPC Advertising – What You Need to Know
When researching digital marketing, you've probably heard two phrases a lot: SEO and PPC. What are they? Search Engine Optimization and Pay Per Click. One deals with "naturally" or "organically" showing your website in front of people who are searching for a product...
Why Mobile Web Design Outweighs Desktop
Whether you’re creating content as a business owner or consuming it from a customer’s point of view, a mobile platform is crucial. We are multi-taskers. We want information handed to us within seconds. If your brand doesn’t have a user-friendly mobile web design, you...
Creating a Marketing Budget and Cost of Not Doing So
Over 80 percent of companies spend at least $50,000 on digital marketing each year. More than a third spend upwards of $500,000. It’s clear you should be putting money into marketing. You already know the benefits, like better brand visibility and increasing sales...
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Marketing Automation: Why It’s Important
News flash: people need, on average, seven to ten touch points before they buy your product or service. What does that mean? Before someone will decide to buy what you’re selling or hire you for a service, your marketing efforts need to reach them at least seven...
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Everyone Loves Fresh Content, Google too!
The Importance of Fresh Content for Your Website The internet is constantly evolving, and so are search engines. The main purpose of a search engine is to offer the most relevant information based on user-provided search queries. In order to help search engines better...
Mastering the Art of Service: The Key Small Business Customer Service Tactics
Navigating the local business battlefield can be a daunting task. With new competition popping up at every turn, the significance of a robust small business customer service strategy should never be underestimated. It’s your ace in the hole, becoming the tie-breaker...
SEO vs PPC Advertising – What You Need to Know
When researching digital marketing, you've probably heard two phrases a lot: SEO and PPC. What are they? Search Engine Optimization and Pay Per Click. One deals with "naturally" or "organically" showing your website in front of people who are searching for a product...
Would Your Business Benefit From VR?
If you’re looking for a virtual reality company in Westchester County or Fairfield County, look no further. By now you’ve likely heard of virtual reality, or VR. If you haven’t, perhaps you’ve seen folks with Samsung VR Gear headsets or maybe heard of Google Cardboard...
Creating a Marketing Budget and Cost of Not Doing So
Over 80 percent of companies spend at least $50,000 on digital marketing each year. More than a third spend upwards of $500,000. It’s clear you should be putting money into marketing. You already know the benefits, like better brand visibility and increasing sales...
4 Branding Mistakes To Avoid On Social Media
After the announcement from Mark Zuckerberg, Facebook’s chairman and chief executive officer, that Facebook users would soon see more posts from family and friends and fewer ads or posts from businesses, small businesses began to worry. Startups and small companies –...
Marketing Automation: Why It’s Important
News flash: people need, on average, seven to ten touch points before they buy your product or service. What does that mean? Before someone will decide to buy what you’re selling or hire you for a service, your marketing efforts need to reach them at least seven...
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Everyone Loves Fresh Content, Google too!
The Importance of Fresh Content for Your Website The internet is constantly evolving, and so are search engines. The main purpose of a search engine is to offer the most relevant information based on user-provided search queries. In order to help search engines better...
Mastering the Art of Service: The Key Small Business Customer Service Tactics
Navigating the local business battlefield can be a daunting task. With new competition popping up at every turn, the significance of a robust small business customer service strategy should never be underestimated. It’s your ace in the hole, becoming the tie-breaker...
