by Rich Lamendola | May 20, 2026 | Marketing, Strategy
You know that frustrating feeling when you’re doing the marketing stuff, but it still doesn’t feel like anything is actually working? You’re posting. You have a website. Maybe you’ve tried ads, email, SEO, social media, or all of the above. And yet, the leads aren’t...
by Rich Lamendola | Dec 9, 2024 | Marketing, Strategy
As a leading Yonkers marketing agency, we see what truly matters for your Westchester County business. Beyond the endless trends and buzzwords, these are the strategies driving real growth for local businesses. Streamline Your Tech Stack Your business probably has a...
by Rich Lamendola | Nov 8, 2024 | Marketing, Small Business CX Strategies, Strategy
We’ve all heard it before: “Let’s just start running ads—problem solved!” Spoiler alert: it isn’t. If you’re spending marketing dollars without a solid plan, it’s like putting a Band-Aid on a sinking ship. It might cover the problem for a second, but you’re still...
by Rich Lamendola | Aug 29, 2019 | Marketing
Did you know that some businesses allocate up to 40 percent of their total budget just to marketing and advertising? Are these folks onto something, or are they throwing their money down the drain? It’s actually smart to spend a portion of your annual budget on...
by Rich Lamendola | Aug 15, 2019 | Marketing
Over 80 percent of companies spend at least $50,000 on digital marketing each year. More than a third spend upwards of $500,000. It’s clear you should be putting money into marketing. You already know the benefits, like better brand visibility and increasing sales...
by Rich Lamendola | Aug 8, 2019 | Marketing
Marketing is more important for the success of a business than ever before. Sure, you might have an entire department focused on marketing your brand. But are they as effective as they could be? Hiring a marketing company, even when you have an internal marketing...
