As algorithms change and the social media giants make more of a push for small businesses to spend money to land in newsfeeds, there’s a need for content marketing techniques that won’t break the marketing budget bank. As you consider new ways to market your business,...
The Importance of Fresh Content for Your Website The internet is constantly evolving, and so are search engines. The main purpose of a search engine is to offer the most relevant information based on user-provided search queries. In order to help search engines better...
Let’s suppose that you are a decent writer and your SEO chops are sound. Let’s suppose, too, that you are the most creative person in the room. Even if all of these are true, we’re still going to make the case that you’d be better off hiring a copywriter for your...
