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Brand. Spelled With a Capital B.
What do you think of, when someone mentions the word, “Brand”? So much editorial on the subject centers around comparatively superficial elements like logo, visual identity, color scheme, typography, ad campaigns, and so on. To be sure, these aren’t unimportant. But...
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Brand. Spelled With a Capital B.
What do you think of, when someone mentions the word, “Brand”? So much editorial on the subject centers around comparatively superficial elements like logo, visual identity, color scheme, typography, ad campaigns, and so on. To be sure, these aren’t unimportant. But...