by Rich Lamendola | Oct 4, 2024 | Small Business CX Strategies
In today’s fast-moving business world, customer loyalty is a game-changer—especially for small businesses. It’s no longer enough to just satisfy your customers; you need to create a devoted following that’s as loyal as they come. Think of it like rallying a crew of...
by Rich Lamendola | Jan 14, 2015 | Strategy
The correct answer to this questions is: it depends. There are pros and cons to both angles. While most businesses believe they want to take the lead, there are benefits to following that might yield better results in some cases. Let’s examine both options so you can...
