Would Your Business Benefit From VR?

We'd say so, but you'll be the judge.

If you’re looking for a virtual reality company in Westchester County or Fairfield County, look no further. By now you’ve likely heard of virtual reality, or VR. If you haven’t, perhaps you’ve seen folks with Samsung VR Gear headsets or maybe heard of Google Cardboard — two products that let you experience VR firsthand.

What is VR?

VR is often described as “immersive multimedia” or “computer-simulated reality,” replicates an environment that simulates a physical presence. This allows us to “experience” rather than simply view content because our brains actually think we are there. However, it’s best understood when you try it for yourself, as simple descriptions don’t do it justice. One neat thing about VR, is that it can transport you to either a real world location or an imagined world, so the sky’s the limit when it comes to creative design. This becomes as personal and immersive as possible when bringing people into the experience we want them to have.

How does a company like brandbliss do VR?

The truth is, it depends.There are several different ways to complete a VR project. We have the capability to shoot the space live, create the space or use a hybrid approach that allows us to shoot some live and add enhancements with computer graphics. In the end, we strive to create environments to be as real as possible for our clients.

How are businesses using VR?

Immersive brand experiences are by far the most popular request we’ve gotten so far. Companies have found that by creating interesting and unique virtual reality experiences, they can bring their audiences closer. Some find it to be a pure “wow” tactic, while others believe it’s best suited for sales-driven purposes. Nonetheless, if the creative matches the goals, VR stands to be a very useful medium for business marketers.

For example, product-based businesses are benefiting from inviting their customers into the actual process. It could be a craft brewery that takes the viewer from barley and hops fields and then through the entire process of bottling, they are sharing the story of how the product is made. A service-based business, such as a boutique hotel might offer a unique experience to viewers by giving them a virtual tour of a premium suite, with any view out the window you choose.

From large business to small business, the need to stay ahead of the competition is very real.

Many companies are sitting on the sideline while their competitors jump headfirst into creating virtual reality experiences for their brands.

Is your business ready for VR? Call us today (347) 921-2047!

**Our blog is a resource guide for educational and informational purposes. (And sometimes venting about topics such as sub-par experiences and/or individuals who wear Vibram Five Fingers to dinner parties. You know–the usual.) To write our articles, we use our experiences, the experiences of others and various other resources including but not limited to the wild wild web, the Encyclopedia Britannica (what? you didn’t buy the extended library collection of 1989?) and/or The Magic 8-ball. (Kidding. But maybe not.) That said, our advice doesn’t come with any guarantees. By visiting this site, you’re essentially signing a contract that says that you understand that we make no guarantees, and you won’t try to sue us or report us to your cousin, who just got his/her law degree and could use the practice. Because that would be awkward and not cool. 🙂

 

Would Your Business Benefit From VR? was last modified: August 25th, 2017 by brandbliss