Experience Planning For Business to Business
Influence purchase decisions, directly and indirectly.
Experience planning For business to business makes each interaction with your company sharp, professional and on-point. We help you deliver brilliant experiences that’ll keep your business top of mind with the folks on the other side; after all, it’s people driving your potential business clients, and people want to do business with a company that makes a great impression.
It’s not business unless it’s personal.
Personal approaches to doing business are timeless, especially in the B2B arena. Because the landscape is always changing, from policies and procedures to new employees and layoffs, it’s best to operate with a polished best-foot-forward attitude – your main contact can be gone tomorrow.
Not every one will be rooting for you to win.
Business to business arena can be fiercely competitive, political and downright difficult to succeed. When the stakes are high, and the purchase decisions are high-involvement, why chance it? Understanding the purchase path, pre-purchase decisions and the ins and outs of how businesses do business with other businesses (that’s a tongue-twister, huh?).
Like any business that relies on other businesses to survive, it’s a good idea not to leave anything to chance. We’ve spent a substantial amount of time with many business-to-business clients helping them shape their customer/client experiences. Because some of them use proprietary tactics and technology, we can’t share that with you (because, well, that’s just not cool).